Sonoma Medicine 2010 Ad Rates
COLOR
RATE PER ISSUE
Size Shape  Width/Height 
(Inches)*		 1-Issue
Contract		 2-Issue
Contract		 4-Issue
Contract
Back cover vertical 8-5/8 x 11-1/4
$2,095
$1,985
$1,875
Inside front cover vertical 8-5/8 x 11-1/4
$1,645
$1,570
$1,475
Inside back cover vertical 8-5/8 x 11-1/4
$1,395
$1,335
$1,265
Full page vertical 8-5/8 x 11-1/4
$1,220
$1,165
$1,105
2/3 page vertical 4-7/8 x 10
$1,040
$990
$945
1/2 page vertical 4-7/8 x 7 1/2
$810
$775
$740
1/2 page horizontal 7-3/8 x 4-7/8
$810
$775
$740
1/3 page vertical 2-5/16 x 10
$610
$585
$555
1/3 page square 4-7/8 x 4-7/8
$610
$585
$555
1/6 page vertical 2-5/16 x 4-7/8
$405
$390
$375
1/6 page horizontal 4-7/8 x 2-3/8
$405
$390
$375

BLACK & WHITE
RATE PER ISSUE
Size Shape  Width/Height 
(Inches)*		 1-Issue
Contract		 2-Issue
Contract		 4-Issue
Contract
Full page vertical 8-5/8 x 11-1/4
$700
$645
$585
2/3 page vertical 4-7/8 x 10
$530
$485
$440
1/2 page vertical 4-7/8 x 7-1/2
$410
$380
$345
1/2 page horizontal 7-3/8 x 4-7/8
$410
$380
$345
1/3 page vertical 2-5/16 x 10
$295
$275
$250
1/3 page square 4-7/8 x 4-7/8
$295
$275
$250
1/6 page vertical 2-5/16 x 4-7/8
$180
$170
$160
1/6 page horizontal 4-7/8 x 2-3/8
$180
$170
$160

* Dimensions for covers and full-page ads include 1/8" bleed on top, bottom, and outer edge.

Publication Trim Size: 8 1/2” x 11”

Special Placement: 15% additional charge

Closing dates. Sonoma Medicine is published quarterly, on or around the first of January, April, July and October. Advertising contracts are due six weeks prior to publication; ad artwork is due four weeks prior to publication.

Technical Requirements: PDF is the preferred format for all ads.

We strongly recommend that you check your ad for press readiness by using pre-flight
software. Smaller ads (less than 3M) should be e-mailed to solanomedsoc@sbcglobal.net. Larger ads should be copied on disc and mailed to Erika Goodwin, Sonoma County Medical Association, 2901 Cleveland Ave. #202, Santa Rosa, CA 95403.

Production Services: Ads requiring typesetting, reduction, enlargement, or layout work are subject to additional charges. Layout and production services are available at $85 per hour.

Approval: All advertising copy is subject to the approval of the Sonoma County Medical
Association. SCMA reserves the right to edit, withhold or cancel any display ad. Publication
of an ad in Sonoma Medicine does not represent endorsement by SCMA.

Payment: Payment in full is required with submittal of contract. SCMA
reserves the right to reject advertising submitted without payment.

Questions? Contact Erika Goodwin at 707-548-6491 or solanomedsoc@sbcglobal.net.

Address: Sonoma County Medical Association, 2901 Cleveland Ave. #202, Santa Rosa, CA 95403

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